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IMPORTANT: As of July 1st, 2011, functions once performed by the Wisconsin Department of Commerce have been moved to other state agencies and the Wisconsin Economic Development Corporation. The former Commerce web site will continue to exist for the next several months as resources are moved to new web site locations. We will make every attempt possible to direct our users to the new locations as web resources are moved.

Make Mine a Million $ Business Race to Launch in Wisconsin

For Immediate Release: February 16, 2009
Contact: Tony Hozeny, Department of Commerce, 608-267-9661

MADISON - The Department of Commerce (Commerce) welcomed Nell Merlino, the founder and CEO of Count Me In For Women's Economic Independence, for the Wisconsin launch event of the Make Mine a Million $ Business RACE (M3 RACE) on February 16 at the Department in Madison. Invited sponsors and supporters of the 2007 Make Mine a Million $ Business® conference heard about the exciting year-long business growth on-line "marathon" to inspire women entrepreneurs to hit their revenue goals and help them create jobs and secure their families' future.

"The M3 RACE provides business coaching and expert advice, innovative on-line business growth resources, access to new markets and a supportive community of peers", said Commerce Secretary Richard J. Leinenkugel. "The success of the Make Mine a Million $ Business program is evident by the growth and job creation of the eight winners of the 2007 M3 Business Conference.

"Ms. Merlino's goal is to inspire one million women entrepreneurs to reach the $1 million revenue mark by 2010 and Wisconsin wants to be a part of that enormous stimulus to the US economy," concludes Sec. Leinenkugel.

Persons interested in hearing Ms. Merlino's message about the M3 RACE can view a webinar of the February 16 launch event on the Commerce website at http://commerce.wi.gov/BD/BD-WBEEvents.html. They will also have the opportunity to hear testimonials about the Make Mine a Million $ Business Program from the winners of Wisconsin's 2007 Make Mine a Million $ Business Conference.

The Make Mine a Million $ Business RACE (www.makemineamillion.org) is a program of Count Me In for Women's Economic Independence and Founding Sponsor American Express OPEN. It is the only national initiative committed to the needs of women-owned businesses to help them grow their business to $1 million in annual revenues.

On March 1, Secretary Leinenkugel and Nell Merlino will appear on Madison's WISC-TV Channel 3, For the Record Show at 10:00 a.m. As part of National Entrepreneurship Week 2009, Secretary Leinenkugel will share his perspective on how the Make Mine a Million $ RACE initiative brings new ways of igniting the entrepreneurial spirit in Wisconsin women-owned businesses.

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